{"id":103786,"date":"2025-01-07T10:11:22","date_gmt":"2025-01-07T02:11:22","guid":{"rendered":"https:\/\/www.073980.com\/?p=103786"},"modified":"2025-01-10T14:31:49","modified_gmt":"2025-01-10T06:31:49","slug":"cpm%e7%9b%b4%e9%99%8d40%ef%bc%812025%e5%b9%b4q5%e9%bb%84%e9%87%91%e8%90%a5%e9%94%80%e6%9c%9f%ef%bc%8c%e7%94%b5%e5%95%86%e5%8d%96%e5%ae%b6%e5%a6%82%e4%bd%95%e6%8f%90%e5%89%8d%e5%b8%83%e5%b1%80%ef%bc%9f","status":"publish","type":"post","link":"https:\/\/www.073980.com\/103786.htm","title":{"rendered":"CPM\u76f4\u964d40%\uff012025\u5e74Q5\u9ec4\u91d1\u8425\u9500\u671f\uff0c\u7535\u5546\u5356\u5bb6\u5982\u4f55\u63d0\u524d\u5e03\u5c40\uff1f"},"content":{"rendered":"\n<p>\u201c\u9ed1\u4e94\u7f51\u4e00\u201d\u7684\u8d2d\u7269\u72c2\u6b22\u867d\u5df2\u843d\u4e0b\u5e37\u5e55\uff0c\u4f46\u7535\u5546\u9886\u57df\u7684\u7ade\u4e89\u5374\u4ece\u672a\u505c\u6b47\u3002\u968f\u7740\u5723\u8bde\u949f\u58f0\u7684\u8fdc\u53bb\uff0c\u7cbe\u660e\u7684\u7535\u5546\u5356\u5bb6\u4eec\u65e9\u5df2\u5c06\u76ee\u5149\u7784\u51c6\u4e86\u4e0b\u4e00\u4e2a\u589e\u957f\u70b9\u2014\u2014Q5\u9ec4\u91d1\u8425\u9500\u671f\u3002\u8fd9\u4e0d\u4ec5\u4ec5\u662f\u5e74\u5ea6\u6d88\u8d39\u76db\u5bb4\u7684\u5ef6\u7eed\uff0c\u66f4\u662f\u54c1\u724c\u4e0e\u6d88\u8d39\u8005\u6df1\u5ea6\u4e92\u52a8\u7684\u5d2d\u65b0\u821e\u53f0\u3002\u5c24\u5176\u5728TikTok\u3001Snapchat\u7b49\u793e\u4ea4\u5a92\u4f53\u5e73\u53f0\u5f3a\u52bf\u5d1b\u8d77\u7684\u5f53\u4e0b\uff0cQ5\u4e3a\u7535\u5546\u8425\u9500\u5f00\u8f9f\u4e86\u65e0\u9650\u7684\u60f3\u8c61\u7a7a\u95f4\u3002<\/p>\n\n\n\n<p>\u6240\u8c13Q5\u9ec4\u91d1\u8425\u9500\u671f\uff0c\u901a\u5e38\u6307\u4ece\u5723\u8bde\u8282\u540e\u7684\u6700\u540e\u4e00\u4e2a\u53d1\u8d27\u65e5\u5f00\u59cb\uff0c\u4e00\u76f4\u5ef6\u7eed\u5230\u6b21\u5e741\u6708\u5e95\u7684\u65f6\u95f4\u6bb5\u3002\u8fd9\u6bb5\u65f6\u95f4\uff0c\u6d88\u8d39\u8005\u4eec\u4f9d\u65e7\u6c89\u6d78\u5728\u8282\u65e5\u7684\u4f59\u97f5\u4e2d\uff0c\u62e5\u6709\u66f4\u591a\u95f2\u6687\u65f6\u5149\u53bb\u63a2\u7d22\u7ebf\u4e0a\u4e16\u754c\uff0c\u53d1\u73b0\u5fc3\u4eea\u597d\u7269\u3002\u5bf9\u4e8e\u7535\u5546\u800c\u8a00\uff0cQ5\u4e0d\u4ec5\u662f\u5bf9Q4\u5047\u65e5\u8d2d\u7269\u5b63\u7684\u6709\u6548\u8865\u5145\uff0c\u66f4\u662f\u6df1\u5ea6\u6316\u6398\u6f5c\u5728\u6d88\u8d39\u8005\uff0c\u63d0\u5347\u54c1\u724c\u5f71\u54cd\u529b\u7684\u7edd\u4f73\u65f6\u673a\u3002\u4e0eQ4\u7684\u767d\u70ed\u5316\u7ade\u4e89\u76f8\u6bd4\uff0cQ5\u7684\u8425\u9500\u6210\u672c\u66f4\u5177\u4f18\u52bf\uff0c\u4e3a\u5e7f\u544a\u4e3b\u63d0\u4f9b\u4e86\u4ee5\u66f4\u4f4e\u6210\u672c\u89e6\u8fbe\u9ad8\u8d28\u91cf\u6d41\u91cf\u7684\u5b9d\u8d35\u673a\u4f1a\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"751\" height=\"398\" src=\"https:\/\/img.073980.com\/uploads\/2025\/01\/20250107020805335.png\" alt=\"\" class=\"wp-image-103787\"\/><\/figure>\n\n\n\n<p>\u7f8e\u56fd\u96f6\u552e\u8054\u5408\u4f1a(NRF)\u7684\u6570\u636e\u9884\u6d4b\uff0c\u6bcf\u5e74\u5047\u65e5\u5b63\u6d88\u8d39\u8005\u652f\u51fa\u90fd\u4f1a\u521b\u4e0b\u65b0\u9ad8\uff0c\u8fd9\u65e0\u7591\u4e3aQ5\u7684\u9500\u552e\u6f5c\u529b\u5960\u5b9a\u4e86\u575a\u5b9e\u57fa\u7840\u3002\u800c\u5728Q5\u671f\u95f4\uff0c\u968f\u7740\u5047\u65e5\u8d2d\u7269\u9ad8\u5cf0\u7684\u9010\u6e10\u5e73\u7f13\uff0c\u793e\u4ea4\u5a92\u4f53\u5e7f\u544a\u8425\u9500\u6210\u672c\u5448\u73b0\u51fa\u660e\u663e\u7684\u4e0b\u964d\u8d8b\u52bf\u3002\u4ee5CPM\uff08\u6bcf\u5343\u6b21\u5c55\u793a\u6210\u672c\uff09\u4e3a\u4f8b\uff0cQ5\u671f\u95f4\u7684CPM\u76f8\u8f83\u4e8eQ4\u53ef\u4e0b\u964d\u9ad8\u8fbe40%\u3002\u8fd9\u610f\u5473\u7740\u5e7f\u544a\u4e3b\u53ef\u4ee5\u7528\u66f4\u5c11\u7684\u9884\u7b97\uff0c\u5b9e\u73b0\u66f4\u5e7f\u6cdb\u7684\u54c1\u724c\u66dd\u5149\u548c\u66f4\u7cbe\u51c6\u7684\u76ee\u6807\u4eba\u7fa4\u89e6\u8fbe\u3002\u7279\u522b\u662f\u5728TikTok\u3001Snapchat\u8fd9\u7c7b\u6df1\u53d7\u5e74\u8f7b\u7528\u6237\u559c\u7231\u7684\u5e73\u53f0\u4e0a\uff0c\u5e7f\u544a\u4e3b\u53ef\u4ee5\u66f4\u9ad8\u6548\u5730\u8fde\u63a5\u76ee\u6807\u6d88\u8d39\u7fa4\u4f53\uff0c\u6700\u5927\u5316\u8425\u9500ROI\u3002<\/p>\n\n\n\n<p>\u5728Q5\u9ec4\u91d1\u8425\u9500\u671f\u4e2d\uff0c&#8221;\u793e\u4ea4\u5206\u4eab&#8221;\u6210\u4e3a\u4e86\u5f15\u7206\u8425\u9500\u6548\u679c\u7684\u5173\u952e\u5f15\u64ce\u3002\u4ee5Snapchat\u4e3a\u4f8b\uff0c\u5176\u7528\u6237\u7fa4\u4f53\u4ee5\u5e74\u8f7b\u3001\u6d3b\u8dc3\u3001\u4e50\u4e8e\u5206\u4eab\u8457\u79f0\u3002\u4ed6\u4eec\u70ed\u8877\u4e8e\u6355\u6349\u751f\u6d3b\u4e2d\u7684\u7cbe\u5f69\u77ac\u95f4\uff0c\u5e76\u4e0e\u670b\u53cb\u4eec\u5206\u4eab\uff0c\u8fd9\u79cd\u72ec\u7279\u7684\u7528\u6237\u884c\u4e3a\u6a21\u5f0f\u4e3a\u54c1\u724c\u8425\u9500\u63d0\u4f9b\u4e86\u5f97\u5929\u72ec\u539a\u7684\u4f18\u52bf\u3002NRG\u62a5\u544a\u6307\u51fa\uff0cSnapchat\u7528\u6237\u70ed\u7231\u8d2d\u7269\uff0c\u4ed6\u4eec\u4e0d\u4ec5\u613f\u610f\u4e3a\u81ea\u5df1\u7684\u70ed\u7231\u4e70\u5355\uff0c\u66f4\u64c5\u957f\u901a\u8fc7\u793e\u4ea4\u5e7f\u544a\u53d1\u73b0\u65b0\u4ea7\u54c1\u548c\u54c1\u724c\u3002\u8fd9\u610f\u5473\u7740\u54c1\u724c\u53ef\u4ee5\u501f\u52a9Snapchat\u7684\u5f3a\u5927\u793e\u4ea4\u5c5e\u6027\uff0c\u901a\u8fc7\u7528\u6237\u5206\u4eab\u8fc5\u901f\u6269\u5927\u54c1\u724c\u5f71\u54cd\u529b\uff0c\u5b9e\u73b0\u53e3\u7891\u4f20\u64ad\u548c\u9500\u91cf\u589e\u957f\u7684\u53cc\u4e30\u6536\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"719\" height=\"567\" src=\"https:\/\/img.073980.com\/uploads\/2025\/01\/20250107020830283.png\" alt=\"\" class=\"wp-image-103788\"\/><\/figure>\n\n\n\n<p>eBay\u4f5c\u4e3a\u7535\u5546\u884c\u4e1a\u7684\u5148\u9a71\uff0c\u5728\u5047\u65e5\u8d2d\u7269\u5b63\u671f\u95f4\u654f\u9510\u5730\u6355\u6349\u5230\u4e86Snapchat\u7684\u8425\u9500\u6f5c\u529b\uff0c\u5c06\u5176\u4f5c\u4e3a\u5438\u5f15\u5e74\u8f7b\u4e00\u4ee3\u6d88\u8d39\u8005\u3001\u6269\u5927\u7528\u6237\u57fa\u7840\u7684\u91cd\u8981\u9635\u5730\u3002\u901a\u8fc7\u5de7\u5999\u7ed3\u5408Snap Ads\u3001Commercials Ads\u4ee5\u53caAR\u6280\u672f\u7b49\u591a\u79cd\u5e7f\u544a\u5f62\u5f0f\uff0ceBay\u4e3a\u7528\u6237\u6253\u9020\u4e86\u4e00\u4e2a\u6c89\u6d78\u5f0f\u3001\u4e92\u52a8\u6027\u6781\u5f3a\u7684\u8d2d\u7269\u4f53\u9a8c\u3002\u7279\u522b\u662fAR\u6ee4\u955c\u7684\u5f15\u5165\uff0c\u6210\u4e3a\u4e86\u6574\u4e2a\u8425\u9500\u6d3b\u52a8\u7684\u70b9\u775b\u4e4b\u7b14\u3002\u7528\u6237\u53ef\u4ee5\u901a\u8fc7\u865a\u62df\u8bd5\u7528\u5546\u54c1\uff0c\u6216\u53c2\u4e0e\u8da3\u5473\u5bfb\u5b9d\u6e38\u620f\uff0c\u5728\u8f7b\u677e\u6109\u5feb\u7684\u6c1b\u56f4\u4e2d\u589e\u5f3a\u5bf9\u54c1\u724c\u7684\u4eb2\u8fd1\u611f\u548c\u8d2d\u4e70\u610f\u613f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"741\" height=\"727\" src=\"https:\/\/img.073980.com\/uploads\/2025\/01\/20250107020905590.png\" alt=\"\" class=\"wp-image-103789\"\/><\/figure>\n\n\n\n<p>\u6700\u7ec8\u7684\u6d3b\u52a8\u6570\u636e\u4e5f\u5370\u8bc1\u4e86eBay\u7b56\u7565\u7684\u6210\u529f\u3002eBay\u7684Snap Ads\u83b7\u5f97\u4e86\u8d85\u8fc743\u4e07\u6b21\u4e92\u52a8\uff0cAR\u6ee4\u955c\u7684\u5e73\u5747\u4f7f\u7528\u65f6\u957f\u66f4\u662f\u8fbe\u5230\u4e86\u60ca\u4eba\u768453\u79d2\uff0c\u8986\u76d6\u4e86\u8d85\u8fc7100\u4e07\u7528\u6237\u3002\u8fd9\u4e00\u7cfb\u5217\u4eae\u773c\u7684\u6570\u636e\u4e0d\u4ec5\u663e\u8457\u63d0\u5347\u4e86eBay\u7684\u54c1\u724c\u597d\u611f\u5ea6\u548c\u8d2d\u4e70\u610f\u5411\uff0c\u4e5f\u4e3a\u4f17\u591a\u5bfb\u6c42\u51fa\u6d77\u7684\u7535\u5546\u4f01\u4e1a\u63d0\u4f9b\u4e86\u6781\u5177\u4ef7\u503c\u7684\u53c2\u8003\u8303\u4f8b\u3002<\/p>\n\n\n\n<p>\u53ef\u4ee5\u9884\u89c1\uff0c\u672a\u6765\u793e\u4ea4\u5a92\u4f53\u4e0e\u7535\u5546\u7684\u878d\u5408\u5c06\u6108\u53d1\u7d27\u5bc6\uff0c\u8d8a\u6765\u8d8a\u591a\u7684\u4e2d\u56fd\u4f01\u4e1a\u5c06\u628aSnapchat\u3001TikTok\u7b49\u5934\u90e8\u8425\u9500\u5e73\u53f0\u7eb3\u5165\u5176\u51fa\u6d77\u6218\u7565\u7684\u6838\u5fc3\u7248\u56fe\u3002\u5728\u8fd9\u4e2a\u5145\u6ee1\u673a\u9047\u4e0e\u6311\u6218\u7684\u65f6\u4ee3\uff0c\u53ea\u6709\u90a3\u4e9b\u52c7\u4e8e\u62e5\u62b1\u53d8\u5316\u3001\u6301\u7eed\u521b\u65b0\u7684\u4f01\u4e1a\uff0c\u624d\u80fd\u5728\u7ade\u4e89\u6fc0\u70c8\u7684\u5168\u7403\u5e02\u573a\u4e2d\u8131\u9896\u800c\u51fa\uff0c\u8d62\u5f97\u6d88\u8d39\u8005\u7684\u9752\u7750\u548c\u5e02\u573a\u7684\u8ba4\u53ef\u3002<\/p>\n\n\n\n<p>Q5\u9ec4\u91d1\u8425\u9500\u671f\uff0c\u662f\u4e00\u79cd\u5168\u65b0\u7684\u8425\u9500\u601d\u7ef4\u3002\u5b83\u8981\u6c42\u7535\u5546\u5356\u5bb6\u548c\u8425\u9500\u4eba\u5458\u8df3\u51fa\u4f20\u7edf\u7684\u8425\u9500\u6846\u67b6\uff0c\u6df1\u5165\u6d1e\u5bdf\u6d88\u8d39\u8005\u884c\u4e3a\u7684\u53d8\u5316\uff0c\u79ef\u6781\u63a2\u7d22\u793e\u4ea4\u5a92\u4f53\u5e73\u53f0\u7684\u8425\u9500\u6f5c\u529b\u3002\u901a\u8fc7\u7cbe\u51c6\u7684\u5b9a\u4f4d\u3001\u521b\u610f\u7684\u7b56\u5212\u548c\u9ad8\u6548\u7684\u6267\u884c\uff0c\u5c06\u54c1\u724c\u4fe1\u606f\u81ea\u7136\u5730\u878d\u5165\u5230\u6d88\u8d39\u8005\u7684\u793e\u4ea4\u751f\u6d3b\u4e2d\uff0c\u5b9e\u73b0\u54c1\u724c\u4e0e\u6d88\u8d39\u8005\u7684\u6df1\u5ea6\u8fde\u63a5\u3002<\/p>\n\n\n\n<p>\u5728\u8fd9\u4e2a\u8fc7\u7a0b\u4e2d\uff0c\u6570\u636e\u5206\u6790\u548c\u6280\u672f\u521b\u65b0\u5c06\u626e\u6f14\u8d8a\u6765\u8d8a\u91cd\u8981\u7684\u89d2\u8272\u3002\u901a\u8fc7\u5bf9\u7528\u6237\u6570\u636e\u7684\u6df1\u5ea6\u6316\u6398\u548c\u5206\u6790\uff0c\u6211\u4eec\u53ef\u4ee5\u66f4\u7cbe\u51c6\u5730\u628a\u63e1\u6d88\u8d39\u8005\u9700\u6c42\uff0c\u4f18\u5316\u8425\u9500\u7b56\u7565\uff1b\u800cAR\u3001VR\u7b49\u65b0\u6280\u672f\u7684\u5e94\u7528\uff0c\u5219\u53ef\u4ee5\u4e3a\u6d88\u8d39\u8005\u5e26\u6765\u66f4\u52a0\u4e30\u5bcc\u3001\u66f4\u52a0\u6c89\u6d78\u5f0f\u7684\u8d2d\u7269\u4f53\u9a8c\uff0c\u8fdb\u4e00\u6b65\u63d0\u5347\u54c1\u724c\u7684\u5438\u5f15\u529b\u548c\u7ade\u4e89\u529b\u3002<\/p>\n\n\n\n<p>\u603b\u4e4b\uff0cQ5\u9ec4\u91d1\u8425\u9500\u671f\u4e3a\u7535\u5546\u8425\u9500\u6253\u5f00\u4e86\u4e00\u6247\u65b0\u7684\u5927\u95e8\uff0c\u800c\u793e\u4ea4\u5a92\u4f53\u5219\u6210\u4e3a\u4e86\u5f00\u542f\u8fd9\u6247\u5927\u95e8\u7684\u94a5\u5319\u3002\u5728\u8fd9\u4e2a\u5145\u6ee1\u65e0\u9650\u53ef\u80fd\u7684\u65f6\u4ee3\uff0c\u8ba9\u6211\u4eec\u643a\u624b\u5171\u8fdb\uff0c\u7528\u667a\u6167\u548c\u521b\u610f\u53bb\u63a2\u7d22\u7535\u5546\u8425\u9500\u7684\u672a\u6765\uff0c\u4e3a\u6d88\u8d39\u8005\u521b\u9020\u66f4\u591a\u60ca\u559c\u548c\u4ef7\u503c\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201c\u9ed1\u4e94\u7f51\u4e00\u201d\u7684\u8d2d\u7269\u72c2\u6b22\u867d\u5df2\u843d\u4e0b\u5e37\u5e55\uff0c\u4f46\u7535\u5546\u9886\u57df\u7684\u7ade\u4e89\u5374\u4ece\u672a\u505c\u6b47\u3002\u968f\u7740\u5723\u8bde\u949f\u58f0\u7684\u8fdc\u53bb\uff0c\u7cbe\u660e\u7684\u7535\u5546\u5356\u5bb6\u4eec\u65e9\u5df2\u5c06\u76ee\u5149\u7784\u51c6\u4e86\u4e0b\u4e00\u4e2a\u589e\u957f\u70b9\u2014\u2014Q5\u9ec4\u91d1\u8425\u9500\u671f\u3002\u8fd9\u4e0d\u4ec5\u4ec5\u662f\u5e74\u5ea6\u6d88\u8d39\u76db\u5bb4\u7684\u5ef6\u7eed\uff0c\u66f4\u662f\u54c1\u724c\u4e0e\u6d88\u8d39\u8005\u6df1\u5ea6\u4e92\u52a8\u7684\u5d2d\u65b0\u821e\u53f0\u3002\u5c24\u5176\u5728TikTok\u3001Sna&#8230;<\/p>\n","protected":false},"author":422,"featured_media":103788,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9197],"tags":[],"topic":[],"class_list":["post-103786","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kuajingqt"],"_links":{"self":[{"href":"https:\/\/www.073980.com\/wp-json\/wp\/v2\/posts\/103786","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.073980.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.073980.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.073980.com\/wp-json\/wp\/v2\/users\/422"}],"replies":[{"embeddable":true,"href":"https:\/\/www.073980.com\/wp-json\/wp\/v2\/comments?post=103786"}],"version-history":[{"count":2,"href":"https:\/\/www.073980.com\/wp-json\/wp\/v2\/posts\/103786\/revisions"}],"predecessor-version":[{"id":104001,"href":"https:\/\/www.073980.com\/wp-json\/wp\/v2\/posts\/103786\/revisions\/104001"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.073980.com\/wp-json\/wp\/v2\/media\/103788"}],"wp:attachment":[{"href":"https:\/\/www.073980.com\/wp-json\/wp\/v2\/media?parent=103786"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.073980.com\/wp-json\/wp\/v2\/categories?post=103786"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.073980.com\/wp-json\/wp\/v2\/tags?post=103786"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.073980.com\/wp-json\/wp\/v2\/topic?post=103786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}